With Christmas just over 4 weeks ago the team here at UK Christmas World are now starting to think about ranges for this Christmas! Mad I know but we love Christmas and are so lucky that we can be involved with everything festive all year round.
It's this time of year that we visit trade shows to find the latest trends in Christmas Lights, Decorations and Trees. Our buyers flew out on a cold Friday evening to Frankfurt to visit Christmas World, Europe's largest show with over 900 exhibitors from across the globe.
When looking at ranging items for this season we take 3 key areas into account:
1). Trends in the market place his year. This could be a particular colour LED light, style tree or colour theme when dressing a tree. Trends change each year and we always want to make sure the items we have on our site are in line with current fashions.
2). Price. It's vital in the current economic climate that we source products not only of a good quality but at a price which remains competitive.
3). Quality. With so many people selling Christmas Lights now we take all steps to ensure the lights and trees we sell are of the best quality and comply to all EU safety regulations. Any items we find to have persistent quality issues we instantly remove from sale to protect you - the customer.
The photos below we're taken at Christmas World 2013, Messe Frankfurt and show some pretty spectacular Christmas Light displays utilising hundreds of thousands of LED lights.
This year we have a few surprises planned for the site (we don't want to disclose anything too soon so keep checking back or sign up to our free newsletter).